Content: Reimagined
THE COMPANY: A west coast high tech company.
PROJECT TYPE: Narrative interactive game.
THE PREMISE:
You play as Bailey, an intrepid newly-hired software engineer who has been trapped by HR Onboarding Camandeers and transported to a mysterious land called NewHire. Baily must learn to masterfully maneuver through this world and its inhabitants if he is ever to fulfill his mission to Get to Code. If he fails, the company's much-anticipated new product will never make it to market, leaving a void in the world of secure data transfer.
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Explore and conquer the strange creatures, barriers, and surprises of this bizarre new onboarding land. Gather resources, outwit, and craft survival items (using code, of course!) as you unravel and conquer the mysteries of this NewHire world.
THE BUSINESS CASE:
The goal was to reduce new hire software engineer attrition by making the onboarding a coding game.
METHODS:
Interactive narrative game.
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PRIMARY AUDIENCE:
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New hire software engineers.
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​THE RESULT:
Time to code for new hire engineers was reduced from nine weeks to one day!
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OUR ROLE IN THE PROJECT:
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-- Reseraching and learning the basics of various coding languages.
-- Original idea and concept.
-- World building and character building.
-- Script writing.
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Click on the PDF to view part of the script.